This has a very woody smell, there are a lot of citrus scents in this but I feel like the wood notes really dominate, giving it a woody and smokey smell. I really enjoy it, one of my favorites from Jo Malone, and this is a line from which I personally own some fragrances.
The scent is dark, but not too thick. It isn’t an assault on the nose, projection seems medium. The projection is decent, and it’s somewhat long lasting, at least a few hours. If you haven’t tried this I highly recommend doing so.